Sunday 25 April 2010

It's official!

Or nearly so... Abhi says there's nothing to be so excited about, that it's just a natural progression of the work I have been doing ever since I went freelance. But I can see that secret smile of his and I know he's just pulling my leg. I have just decided to extend my professional setup to a more-than-one-man-army. Going for a brand repositioning (I love management mumbo-jumbo) and calling my content solutions firm, DropCap. I went through a whole lot of names before I arrived at this one but I have been in love with drop caps for a lo...ng time.  I could go on for hours on the beauty of certain letters in certain fonts when seen in drop cap. But since that would result in my readers closing the browser window and vowing never to read me again, I shall desist!

Some more about my firm (Abhi says since it's s proprietary concern, I am supposed to only use certain words in relation with DropCap, like brand or firm. Which reminds me of an important marital tip, or a premarital one: Don't marry a CA if you can't take the legalese): Essentially DropCap will continue doing the services I am providing currently but it will have better backup support since I am hiring more people. Also, since I'll have people helping out, I'll be able to use some time to market my brand better. Have never marketed myself, by the way, and am a little jittery about this because singing paeans to myself isn't exactly my forte.

Wish me luck, guys! Oh, and I am looking for an editorial trainee. Fresh graduates with a flair for writing; no experience necessary. Will provide on-the-job training. If you are interested or know anyone who's interested, please send updated resumes to dropcapmedia@gmail.com. I also need a page designer/layout artiste. Some experience is preferred for this post (send all resumes to the same mail address). But this post, I need to fill up only in a month's time. The other one is URGENT!

1 comment:

Sandhya Menon said...

You brave brave person! Congratulations and I disagree with Abhi. You've got to get plenty excited over this. I wish you true and lasting success :)

Sunday 25 April 2010

It's official!

Or nearly so... Abhi says there's nothing to be so excited about, that it's just a natural progression of the work I have been doing ever since I went freelance. But I can see that secret smile of his and I know he's just pulling my leg. I have just decided to extend my professional setup to a more-than-one-man-army. Going for a brand repositioning (I love management mumbo-jumbo) and calling my content solutions firm, DropCap. I went through a whole lot of names before I arrived at this one but I have been in love with drop caps for a lo...ng time.  I could go on for hours on the beauty of certain letters in certain fonts when seen in drop cap. But since that would result in my readers closing the browser window and vowing never to read me again, I shall desist!

Some more about my firm (Abhi says since it's s proprietary concern, I am supposed to only use certain words in relation with DropCap, like brand or firm. Which reminds me of an important marital tip, or a premarital one: Don't marry a CA if you can't take the legalese): Essentially DropCap will continue doing the services I am providing currently but it will have better backup support since I am hiring more people. Also, since I'll have people helping out, I'll be able to use some time to market my brand better. Have never marketed myself, by the way, and am a little jittery about this because singing paeans to myself isn't exactly my forte.

Wish me luck, guys! Oh, and I am looking for an editorial trainee. Fresh graduates with a flair for writing; no experience necessary. Will provide on-the-job training. If you are interested or know anyone who's interested, please send updated resumes to dropcapmedia@gmail.com. I also need a page designer/layout artiste. Some experience is preferred for this post (send all resumes to the same mail address). But this post, I need to fill up only in a month's time. The other one is URGENT!

1 comment:

Sandhya Menon said...

You brave brave person! Congratulations and I disagree with Abhi. You've got to get plenty excited over this. I wish you true and lasting success :)